Instagram Brand Video Ranking

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April 21, 2014 - April 27, 2014

1

NBA

2,404,486 Followers
27 Videos
74.67% Engaged Audience
1,795,341 Total Actions
1,754,744   40,597

Top video of the week

61,599 Total Actions
2.56% Engagement Rate
60,870   729
2

National Geographic

4,856,286 Followers
5 Videos
10.73% Engaged Audience
521,303 Total Actions
513,895   7,408

Top video of the week

98,547 Total Actions
2.03% Engagement Rate
96,929   1,618
3

gopro

1,992,146 Followers
4 Videos
19.80% Engaged Audience
394,408 Total Actions
388,606   5,802

Top video of the week

91,991 Total Actions
4.62% Engagement Rate
91,512   479
4

ufc

761,789 Followers
24 Videos
39.06% Engaged Audience
297,566 Total Actions
290,032   7,534

Top video of the week

7,245 Total Actions
0.95% Engagement Rate
7,165   80
5

MTV

2,219,684 Followers
11 Videos
9.64% Engaged Audience
214,021 Total Actions
210,590   3,431

Top video of the week

17,429 Total Actions
0.79% Engagement Rate
17,294   135
6

Victoria's Secret

4,373,674 Followers
1 Videos
1.75% Engaged Audience
76,742 Total Actions
76,231   511

Top video of the week

76,742 Total Actions
1.75% Engagement Rate
76,231   511
7

CrossFit

392,278 Followers
5 Videos
19.31% Engaged Audience
75,746 Total Actions
68,578   7,168

Top video of the week

6,795 Total Actions
1.73% Engagement Rate
6,612   183
8

Ellen

4,782,959 Followers
1 Videos
1.55% Engaged Audience
74,174 Total Actions
73,006   1,168

Top video of the week

74,174 Total Actions
1.55% Engagement Rate
73,006   1,168
9

freepeople

1,148,724 Followers
3 Videos
5.34% Engaged Audience
61,333 Total Actions
60,618   715

Top video of the week

15,021 Total Actions
1.31% Engagement Rate
14,797   224
10

Billabong

297,403 Followers
4 Videos
20.14% Engaged Audience
59,896 Total Actions
59,215   681

Top video of the week

19,023 Total Actions
6.40% Engagement Rate
18,930   93